Strengthening Customer Relationships

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Customers are the life blood in any business. When you sit down and crunch the figures, in most cases it will cost a lot more money to acquire a first time customer than it does to keep one happy and satisfied by good customer relations stratergies.

Once you have acquired a customer to have them buy off you again and again makes perfect business sense.

Many big companies will happily take a loss of the first sale because they understand the value of a customer once they have them in their system. Customer Management stratergies are very important in order to avoid customer leakage.

The old adage;

“The Fortune is in the follow up”,

should not be taken to lightly, unless you want to leave money on the table that is.

Here are some pretty scary business stats:

• 79% of all leads generated at trade shows aren’t followed up.

• The average company loses 50% of its customers every 5 years…the cost of replacing them can be 6-7 times more expensive.

• A 5% increase in customer loyalty will add 20%-80% to your bottom line profit…it is much wiser to spend money on customer retention than acquisition.

• For every month that you don’t contact or communicate with your clients, you lose 10% of your influence.

• 82% of all homeowners can’t tell you the name of their Realtor if they bought their home more than two years ago.

• Just saying thank you to your clients…particularly new clients, can increase your business by 17%.

• Only 3% of our mail is personal…how do you feel when you walk out to the mail box and see a personal card addressed to you? Your clients/prospects are no different.

To most business owners who spend any amount of money on advertising to acquire customers, these statistics may be a little frightening. The problem of customers falling off your customer list as fast as you can add them is not such a difficult one to solve. The answer lies in consistent contact and a attitude of gratitude.

Send A Thank You Card and Show Your Customers That You Appreciate Their Business

Two Powerful Words - Thank You

The very simple act of sending a thank you card to your customers to let them know that you appreciate their business will yield results that you will find totally surprising.

Using my system, keeping in touch with your customers and letting them know that you appreciate them has never been easier. Sending personalized thank you cards; thanking customers for their business; thanking them for referrals they have sent you; or just sending a card to keep in touch during holiday seasons is as easy as clicking the mouse.

Allow Me To Create You a Custom Thank You Card Unique to You and Your Business

I will custom design a card for you and send it directly to your office so that you can inspect the quality before you send it off to a customer of your choosing. The card will;

• Come in a real envelope

• With a first class stamp

• With the option to add your picture, company logo, and your signature

• With a message of your choice

If the customer doesn’t contact and thank you for sending them such a great card, I will insist you send a 2nd card at my expense.

*We respect your privacy, your details will never be, shared, sold, or rented.

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